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Brocade's Doctor Digital. For this Brocade assignment we were challenged with getting a very wary IT audience to accept the fact that Ethernet isn't just for fax machines and scanners anymore. To position the technology as having a rightful place in the data center, we parodied a daytime talk show called the Dr. Digital show featuring a man who was suffering from U.A.S. (Uninformed Adopter Syndrome). By being an early adopter of everything he was instantly on the FCoE bandwagon. Usually he's wrong. Only this time he was right. |
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